Nirvana Being
Updating the e-commerce Website of “Nirvana Being”
![](img/nirvana/logo.png)
![](img/nirvana/banner.png)
COLORS
Nirvana Being is a brand of trust and health. The color palette selected exemplifies the essence of the brand well.
![](img/nirvana/color.png)
![](img/nirvana/shap_color.png)
![](img/nirvana/typo.png)
TYPOGRAPHY
The fonts have been selected such that they resonate well with the overall visual aesthetic of the website.
![](img/nirvana/typo1.png)
![](img/nirvana/typo_shap.png)
ICON
A specific design theme was selected to design the icons on the website.
![](img/nirvana/icon.png)
![](img/nirvana/icon_shap.png)
WIREFRAMES
Wireframing of the website helped in understanding and integrating the user flows and the information architecture.
![](img/nirvana/wireframe.png)
High Fidelity Design
The pixel-perfect website design elements and pictures were finalized to showcase the final look of the website.
![](img/nirvana/high_desgin.png)
Responsive Design
The website was designed such that the overall feel and design of the website remains the same irrespective of the device used.
![](img/nirvana/responsive.png)
Everything above the fold
The homepage was designed in order to show a slideshow and also giving the users options to get straight into the product pages. Clear Click-to-action buttons were placed strategically.
- Clear CTA above the fold
- Have descriptive CTAs
- Clear benefit-oriented value
- prop above the fold
- Display top categories on homepage
- Use legible font sizes
- Use social proof
![](img/nirvana/everything.png)
Home Page
![](img/nirvana/home.png)
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